The Dramatic Collapse of Adobe and Figma's Billion-Dollar Deal

Figma's independent success in 2025 highlights its intuitive design, affordable pricing, and thriving community, outshining Adobe XD in the competitive UX/UI landscape.

Oh my stars and galaxies! 😱 I still can't wrap my head around this wild ride! As a humble designer who's lived and breathed Figma for years, the whole Adobe saga felt like a Hollywood blockbuster gone wrong. Back in 2022, when Adobe swooped in with a jaw-dropping $20 billion to snatch up Figma, I was jumping for joy—thinking it was the ultimate match made in design heaven. But fast forward to December 2023, and BAM! 💥 The deal imploded faster than a poorly coded app! Those meddling regulators in Europe and the UK slammed the door shut, saying 'No way!' to any approvals. Can you believe it? I was left reeling, clutching my MacBook like it was a life raft! The sheer audacity of it all—from dreamy acquisition to epic breakup—has me shaking my head in disbelief even now in 2025. What a time to be alive in the design world!

Now, let's rewind to the juicy details. Figma, that glorious UX/UI tool we all adore, was always the underdog champion against Adobe's own XD. I mean, come on—Figma is sleek, intuitive, and oh-so-affordable! While Adobe XD feels like a clunky relic from the past, Figma just flows like butter. 💻 When CEO Dylan Field announced the acquisition in September 2022, it was like a bolt from the blue! He promised Figma would stay independent, not merging into Adobe's bloated Creative Cloud. Phew! That was a relief because Figma's pricing is pure gold: free for starters, free for education, a mere $15 a month for pros, and $45 for organizations. No soul-crushing subscriptions here, folks! 🎉

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But here's the kicker: those promises evaporated when the merger died. Adobe, with its history of gobbling up companies like Substance 3D, tried to play nice, but regulators weren't having it. The European Commission and UK Competition and Markets Authority flexed their muscles, citing antitrust fears. How's that for a plot twist? I remember reading Field's blog posts—he was so optimistic, talking about combining forces to supercharge the Friends of Figma program and global events like Adobe MAX. Yet, in the end, it all fizzled out. What a shame! 😭

Fast forward to today in 2025, and I've got to say, Figma is thriving solo. No Adobe shadow looming over it. Let's compare the key players to see why Figma still reigns supreme:

Feature Figma (2025) Adobe XD (2025)
Pricing Free for starters/edu Part of CC subscription
Monthly Cost $15 (pro), $45 (org) Starts at $20+
User Experience 🤩 Intuitive & collaborative 😕 Clunky & isolated
Community Events Friends of Figma global Adobe MAX only

Isn't that table just eye-opening? Figma remains the people's champion, while Adobe XD is still playing catch-up. And the best part? Figma kept its word on pricing. No sneaky hikes—it's still free for educators, which is a massive win for students like me back in the day. I recall Field emphasizing this as a bargaining chip, and boy, did it pay off! Now, in 2025, Figma's autonomy is stronger than ever, with no signs of bowing to Adobe's empire.

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But let's not forget the emotional rollercoaster. When the news broke in 2023, my design buddies were in a frenzy! Some were terrified Figma would vanish into Adobe's subscription abyss. Others, like me, held onto hope. After all, Substance 3D stayed affordable after Adobe bought it—why not Figma? Yet, the termination left us all breathless. I mean, $20 billion down the drain! 💸 That's enough to buy a small country! The drama unfolded with Field assuring us that Figma would operate under Adobe's wing but remain separate, with David Wadhwani keeping an eye. Ha! Now it's all history, and Figma's flying solo, innovating like crazy.

Looking ahead, the future is bright. Figma's using this independence to roll out even cooler features—think AI integrations and global collaborations. Adobe? Well, they're still pushing XD, but it's no match. As a first-hand user, I can attest: Figma's tools are evolving faster than ever, while Adobe's stuck in its ways. What a turnaround from those merger talks! 🚀

In conclusion, this whole saga taught me one thing: never underestimate the power of regulators and community love. Figma dodged a bullet, and we designers are better for it. Cheers to standing strong! 🥂

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